Session Specifics
- Date: Wednesday, December 14, 2011
- Time: 2:00pm – 3:00pm
- Type: Breakout session
- Location: Spreckels
- Track: Special
Presenters
- Christian Sterner, CEO, WellcomeMat
- Rudy Bachraty, Chief Educator, WellcomeMat
Session Highlights
- Defining the Video Opportunity
- History is Repeating Itself – execute an effective video strategy that your entire team will get behind while avoiding common mistakes.
- Learn how to tell stories about neighborhoods, communities, local characters and homes that engage and attract new and existing customers.
- DIY or Go Pro
- Showcase Your Market + Extend Your Brand + Win listings + Attract and Retain Agents
Session Description
Video is the most powerful yet under-utilized form of marketing in real estate. Join Christian and Rudy from WellcomeMat and learn how the core players within the real estate video revolution are capitalizing on a tsunami of opportunity in your own backyard.
Video is already the most compelling media on the Internet. The challenge is putting together an enterprise wide plan so that your agents can all be together in the mission to dominate your market. Video also has some complexities that prevent some from properly implementing. This session will uncover those pitfalls and challenges and will iron out the wrinkles for a productive and highly successful video marketing strategy.
