Session Specifics
- Date: Thursday, December 15, 2011
- Time: 2:00pm – 3:00pm
- Type: Breakout session
- Location: Spreckels
- Track: Brokers & Teams
Presenters
- Jack Miller – Chief Technology Officer, The Good Life Team
- Alan Shafran – CEO, The Alan Shafran Group
- Scott Steingrebe – Sales Manger for Neuman & Neuman Real Estate
Session Highlights
- 90% of all real estate firms and teams have room for improvement in handling leads
- Learn the 3 “do or die” steps to responding to a lead for maximum results
- Understand the lead lifecycle and what to expect long term
- Leave with a system checklist and best proactive approach to high performance lead conversion
Session Description
The NEW eTeam is able to respond quickly and address the consumer need in a way that has them wanting to do business with only you. The day of passing a lead onto an eTeam, buyers agent or referring to anyone who is next in line is the death wish of lead handling success. This group of presenters are experts at converging internet leads and can demonstrate how more that 40% of their business is coming off the Internet. A far cry from the 2-5% conversion that the industry is claiming is great.
The key to this process is the right system and the right process. With those two items dialed in, you will have the solution that gives you the accountability you need to get the results you expect.
The days of hearing “this is a junk lead” is over. Learn how to read between the lines of a consumer readiness to do some business based on their online activity. This session is the holy grail for connecting the dots between your marketing and your website. You will for sure leave with an action plan to make some immediate and necessary changes to your process!
